ready, set, stitch
Learn amigurumi, the fun and easy way!
From “How Do I Start?” to “Look What I Made!”—We’ve Got You Covered. Everything you need to master amigurumi in one place, with step-by-step guidance designed for absolute beginners..
Amigurumi is fun
Amigurumi is what happens when crochet and cuteness collide!
Designed for you
Amigurumi Project Kits
Discover the joy of crochet with our Amigurumi Kits! Each kit is thoughtfully curated with everything you need to complete your project—yarn, hook, stitch markers, stuffing, and detailed instructions. Whether you’re an absolute beginner just getting started or ready to build on your skills with a slightly more advanced project, our kits provide a fun and stress-free way to learn and create.
Work 1-on-1
Personalized Guidance
Want extra help mastering crochet? You can book a 1-on-1 coaching session for personalized guidance tailored to your skill level and goals. Whether you’re stuck on a specific stitch, project, or technique, our expert crochet coach is here to guide you every step of the way.
Learn at your pace
Beginner Course
Take your first steps into the world of amigurumi with our Beginner Amigurumi Course! Designed specifically for absolute beginners, this course provides in-depth video tutorials, carefully curated patterns, and expert guidance to help you build skills step by step. Learn at your own pace with clear, frustration-free instruction that makes amigurumi fun and accessible for everyone.
Meet The Coach
Your Guide to Stress-Free Amigurumi Mastery
Hi, I’m Melissa, founder of Hook & Ami. With over 35 years of crochet experience, 12 years as a teacher, and a lifelong passion for creating, I’ve designed this course with you in mind. I know how hard it can be to start from scratch, so I’ve made it my mission to simplify the process and make learning amigurumi fun, frustration-free, and accessible for everyone.
Why Hook & Ami?
- Beginner-Focused: Perfect for absolute beginners, even if you’ve never picked up a crochet hook before.
- Comprehensive Kits: All the materials you need are included, so you can dive in without extra shopping trips.
- Step-by-Step Videos: Clear, detailed instructions that build your skills one stitch at a time.
Ready to transform your curiosity into confidence? Let’s get started!
Self-paced Course
Feeling Stuck Before You Even Start? We’ve Been There.
Learning amigurumi can be overwhelming. One minute you’re excited to dive in, and the next, you’re sifting through confusing tutorials, mismatched materials, and unclear instructions.
Maybe you’ve experienced:
- Struggling to find a clear, beginner-friendly guide.
- Starting projects only to abandon them halfway.
- Frustration when things just don’t seem to come together.
You’re not alone—we understand how tough it can be to start something new. But it doesn’t have to be this way. With the right guidance, you can move from confusion to confidence and create adorable projects you’re proud of.
discover your potential
Your Path to Amigurumi Success Starts Here
Explore the options and find the perfect fit for your crochet journey:
Beginner’s Course with Full Kit: Everything you need to start amigurumi in one convenient package. Includes materials and online access to step-by-step videos.
Course-Only Option: Already have materials? Join us online for in-depth, beginner-friendly lessons.
Individual Project Kits: Choose from a variety of adorable designs with materials and instructions included.
Why you’ll love learning with us
We believe everyone can create something amazing with the right guidance and tools. At Hook & Ami, we’re here to support your crochet journey with fun, accessible, and expertly crafted resources.
get started >
Comprehensive
Our resources guide you through each step of the process with video tutorials, tips, and troubleshooting for maximum success.
Tailored Kits
Beginner and intermediate kits include everything you need—no searching for materials required! All kits include detailed instructions and video support.
1-on-1 Support
Personalized coaching options to help you master techniques, overcome challenges, and achieve your crochet goals. We are here for you.
Confidence
Build skills you can use for a lifetime of creativity, one project at a time. All fun and no frustration, even if you have never held a crochet hook. You got this!
success stories
latest reviews
Is it worth the stitch?
From the best yarns to must-have hooks, we test it all so you can focus on stitching with ease.
